Nervous system–informed experience design for hospitality, wellness tech
and built environments
Most organizations designing for wellbeing are focused on how an environment looks or feels in a general sense. Very few are thinking about how the nervous system state is actually shifting, or how sensory input, pacing, human interaction, and the sequencing of experiences can compound across time and guide someone toward a specific outcome.
That's the work I do. And it requires thinking across the science, the somatic reality, and the experience design simultaneously, across the full arc of how a human being moves through a space or technology from arrival to departure.
Neurowellness & Recovery Are the New Differentiators
The Global Wellness Institute has identified neurowellness, nervous system regulation, and recovery as among the most important frontiers in the future of human health and wellbeing. Organizations that integrate these at a systems level now will set the standard for what comes next.
The CNTRD Approach to Experience Design
A systems-based approach to designing nervous system–informed environments, experiences, and technologies, built through three core lenses:
These lenses are applied across the full arc of experience:
Arrival & Thresholds | Environment & Sensory Conditions | Human Interaction & Communication | Recovery & Integration | Departure & Continuity
Ways to Work Together
​I work with hospitality, wellness, wellness tech, and built environment teams through defined consulting, advisory, audit, research, and speaking engagements.
Strategic Advisory & Consulting
Nervous system-informed experience strategy for organizations seeking clearer, more coherent guest, staff, or user experiences.
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Guest Experience & Journey Audits
Review of hospitality, spa, wellness, or recovery experiences through the lens of regulation, sensory sequencing, emotional flow, and human-centered design.
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Wellness Tech & Personalization Platforms
Advisory support for wellness technology, recovery platforms, personalization systems, nervous system-informed UX, and products that interact with the body and mind.
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Research & Concept Development
Support for emerging wellness concepts, recovery environments, experiential models, and interdisciplinary projects that need nervous system-informed insight.
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Speaking, Panels & Strategic Workshops
Talks, panels, and focused sessions on neurowellness, nervous system-informed design, recovery, and experience architecture.
Ready to discuss a defined project?
Schedule a short strategic conversation to explore fit, scope, and next steps.
Not sure where your project fits?
Send a brief note first and I’ll suggest the best next step.
"Jessica is a rare coworker who relaxes the room and yet still motivates thise around her to dig deeper. She's shown consistent quality of though, care and follow-through. People are always praising her work, and she maintains a balance of professionalism and levity.She's been a powerhouse for research, managing a database of high-quality studies in subjects from recovery support to biometric scans. She wrote a document that summarized the power of voice to such a degree that Aescape pivoted its direction on client guidance and interaction. She'd be the first person I reach out to about the cutting edge of recovery"
-Gabriel C.
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"Jessica designed a thoughtful, immersive guest experience for Carroll Hall that guided visitors through the garden in a way that felt intentional and engaging. She worked closely with us to translate our vision into a clear, structured journey, carefully shaping how guests moved through and experienced the space. Her approach brought a level of coherence and depth that elevated the overall environment and guest experience while staying aligned with our commitment to meaningful, wellness-oriented design."
-Christen S.